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TAKE HOME PERMANENT HAIR COLOUR

Permanent Hair Colouring alters the colour of your hair permanently. For this to work we have to lift the cuticle and allow the permanent colour to work into the cortex of the hair. The only way to do this is to alter the pH of the hair, and this is why the type of colour used is very important.

There are two methods to open the cuticle

One is to suspend the hair in a substance such as ammonia. Ammonia has what is called a volatile pH which means that once you add heat, the pH level is achieved more rapidly. It also takes the hair well beyond its normal pH and causes it to swell considerably. This is effective for attaching colour, but has numerous side effects including damage to the hair.

The other and more natural method is to suspend the hair in a substance that is mildly alkaline and acts as a conditioning agent. This softens the cuticle and as a result of using a pH adjuster, does not take the hair as far from its natural pH and causes it to open rather than to swell up. This minimises protein and moisture loss and also causes the colour to wind its way into the hair. This is a far more effective method and also assists in reducing colour fade. For more information click here.

If you are after a take-home permanent hair colour:

• With a range of 24 colours
• That outperforms traditional ammonia-based colours in terms of colour result and anti-fade.
• Is a quality product made to the highest standards by the experts within the natural hair care category.
• Is the first and only range of long lasting permanent hair colours on the market today containing certified organic ingredients used in an advanced formula to cover grey hair
• Contains no ammonia, no resorcinol (pigment), harsh detergents or parabens
• Is a unique blend of natural extracts and Vitamins E & C
• Is combined with plant derived conditioners which actually enhance, protect and moisturize as you colour your hair.
• With a pH balanced shampoo and conditioner, included in the pack, that restores the pH of the hair and closes the cuticle. (This prevents colour fade and leaves the hair with natural shine and feel.)
• That has the lowest possible percentage of PPD’s, in a naturally derived base. (The lowest level of PPDs (pigment) possible to effectively colour hair is used. The average is 0.6%, as opposed to the legal maximum within the EU of 6%).
• Packaged in boxes made from 100% recycled board
• Is not tested on animals

then click here for more information